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Mono Eyes

Aritaum is a popular Korean cosmetics brand based in South Korea. In this project, I have re-designed their eyeshadow line called "Mono Eyes". The design of the "A" is based on the Chinese character meaning "beautiful". It reflects the meaning of the brand name, "beauty", as well as their vision in spreading Asian beauty globally.

ARITAUM LOGOTYPE-1.jpg
ARITAUM LOGOTYPE-2.jpg
© Hyeme Lee
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